Ever notice how fascinating
a simple conversation can be?
Conversations connect in a way traditional marketing cannot.
Your brochure doesn’t bring you clients. Neither does your website. Your best clients hire you because of a sense of chemistry that develops as you engage in conversation with them. They are not impressed by your credentials, record of accomplishments or list of services — the things that traditional marketing approaches emphasize — unless they are first impressed with who you are and how you approach their issues.
How many conversations can you start at one time?
Right now, you have to build your practice one conversation at a time. It’s a lot of effort and it takes away from the time you can spend doing the work you love. It’s also disappointing when you spend time on conversations and there is no possibility of chemistry. How you can make it easier for the prospects you really want to find you?
Deploy your most powerful marketing tool — you.
Imagine being able to start your side of the conversation with many people at the same time. You could draw on commonly-asked questions or key issues faced by your clients. You could weave in stories of how you have helped various businesses and people tackle those questions and issues. As you spoke, the depth of your expertise and the intensity of your passion would come through without you ever having to say a word promoting yourself. Prospects will “get” you right away, and many will be drawn to you because you took the time to be real and create a personal connection.
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Starting at $2330 (Solo) |
Video is the most effective way for people to get to know and feel comfortable with you. Online video viewing is on the rise in all categories of interest — including serious business topics — as people increasingly look to the short video format for important information. With onScreen you get:
Audio is one of the most portable ways to present information and engage people. In a world that is always on the go, an audio presentation puts your distinctive voice and ideas in the ears of customers and prospective clients wherever they are. With onAudio, you get:
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Starting at $2030 (Solo) |
Quality printed marketing materials are critical for attracting business, even in the age of new media. But traditional brochures do not always represent professionals well; they tell too much or reveal too little. onPrint puts you in high relief with a question and answer format that speaks directly to prospective clients. With onPrint you get:
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Starting at $2530 (Solo) |